Construction

Since the start of 2022, the ADVES agency has been actively engaged in overseeing and sustaining the online presence of a prominent market player specializing in infrastructure design and construction.

The agency devotes special attention to ensuring the consistent relevance of information about the company across local search engines, including Google News. It also works on improving the company’s reputation on various external platforms by cultivating greater audience trust and loyalty. Within the scope of this project, the agency provides comprehensive assistance intended to strengthen and enhance the company’s digital visibility.

One of the important tasks facing the agency revolves around enacting measures to resolve crisis communications. ADVES specialists are tasked with combating the dissemination of false and misleading information and identifying the origins of negative materials through a meticulous examination of the content.

The agency’s methodology permits the identification of potential “instigators” of negative materials and the subsequent implementation of appropriate measures to minimize the impact of adverse materials on the company’s reputation. These actions are essential components of a deliberate strategy designed to combat negative online influences and maintain a high standard for the company’s digital profile.